The most opaque color, black, is laid down first. Black, Cyan, Magenta and Yellow, the most transparent of the four and containing the most varnish in the formula is yellow and is laid down last. On the printing press they are run in a specific order. Although not totally complete, the terms listed below will get you well on your way to understanding your printer and the language that they use.īleed – A bleed occurs when your color or image extends off of the printed piece, typically bleeds are created when the printed piece is trimmed.ĬMYK – Cyan, Magenta, Yellow and Black are the colors used in 4 color process printing. Below is a small list of terms you will run into when talking with your printer. Terms –īefore we begin, printing has an unusual terminology that is attached to it. It is “Printing” after all, so you just have to get used to it, right? NOT! By following a few guidelines and understanding what actually happens to your files once it leaves your hands, a lot of problems can be avoided.
Don’t throw in the towel and stop freaking out. It happens, and it happens a lot more than you think. The printer doesn’t have the fonts, the files don’t work, the paper you ordered isn’t made anymore and you forgot to add bleeds in your files, and when your head is reeling and your freeking out, they tell you they can’t possibly make your deadline. you have written the address of the printer you have chosen on the package and you have handed it to the Fed-Ex guy. You have written your instructions to the printer in great detail, you have packaged your CD carefully………. So, you have received a final approval on your design project and it is time to put the message in print.
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